Avenue 42 artists are second to none... 

Among the core components of the Avenue 42 "mission" is to provide the caliber of artist one would encounter in major metropolitan areas.  Although many artists are able to do both hair and makeup, they usually specialize and excel in one category over the other.  Because of this, editorial photo-shoots will hire a separate artist for hair and makeup to achieve the highest quality of creative content.  The Avenue 42 concept is to do exactly that.  We have a legacy of recruiting and developing the best talent, and have been doing it since 2009. 

By 2011, Avenue 42's concept of having a separate artist for hair and makeup was in high demand, having created a new standard within the local wedding industry.  In order to meet this ever growing demand without sacrificing quality performance, the company adopted a unique growth strategy... The answer was "team."  

Avenue 42 decided to develop teams of beauty experts (makeup artists and hair stylists) through a process of talent-scouting and mentor-based training.  

Because every professional within Avenue 42 has contributed to its legacy of excellence, potential artists are still hand-selected.  Candidates must obviously show excellence in the aesthetic of their craft; they must display professionalism, have a positive attitude, and perhaps most importantly, he or she must be not only a teacher, but teachable.  We know the quality of our work is measured by the extent to which we perform in all of these areas.   

It is an absolute pleasure to introduce the Avenue 42 Artists!!  -------->>>

Natalie Gordon - Makeup Artist

• Lead Makeup Artist & Founder of Avenue 42 LLC

• BLA 2010 University of Richmond, Magna Cum Laude

• Certified Eyelash Extension Stylist, Airbrush Makeup Artist, Wardrobe Stylist

• Graduated from Virginia Cinema Makeup School in 2010.

• Co-Author 2012  The Wedding Planner's Survival Guide: 10 Industry Insiders Tell You What You Really Need to Know

• Featured in:  Virginia Bride (cover), Southern Weddings Magazine, Style Me Pretty, Snippet & Ink, The Merriment Blog, Wedding Chicks, and CBS "Virginia This Morning"

• Work can also be found on the National Geographic Channel & The History Channel, as well as national advertisements for Wal-Mart & Southern States.

• Richmond native and graduate of JR Tucker High School; She currently resides in the downtown historic district.